Digital PR for B2B SaaS

We help B2B SaaS companies define what they should be known for, then get that story told in the places their buyers already trust.

Our clients have been featured in
Forbes Business Insider The Wall Street Journal Bloomberg TechCrunch
Why digital PR

Why you need digital PR

Improve brand awareness

Coverage in the press, podcasts, and newsletters your buyers follow keeps your company in front of the people who buy from you.

Increase AI visibility

ChatGPT and similar tools recommend companies that independent sources talk about. Earned mentions put you in those answers.

Build backlinks

Placements in credible publications earn links back to your site, strengthening your search visibility over time.

Does this sound like you?

Check all that apply

If you checked two or more, nobody credible is telling your story yet. That's the problem we work on.

Services

What we do

01

Category Narrative & PR Strategy

We help you define what your company should be known for, then turn that narrative into a focused PR strategy across media, search, AI answers, and industry conversations.

02

Original Research & Data Stories

We turn original data, customer insights, and market research into credible reports that help your company earn attention, mentions, links, and authority.

03

Media Commentary & Source Opportunities

We help your team get cited in relevant industry conversations by contributing expert commentary to journalists, newsletters, blogs, and SaaS publications.

04

Podcast Guesting & Interview Opportunities

We identify relevant podcasts and pitch your founders and internal experts as credible guests with timely, category-relevant stories and perspectives.

05

Funding Announcements & Product Update PR

We turn funding rounds, product launches, and major company updates into media-ready stories, then handle distribution and targeted journalist outreach.

06

Online Reputation Monitoring

We monitor what's being said about your brand across media, communities, review sites, and AI answers, flag risks early, and help you respond before they turn into a crisis.

Why us

Why work with us

A true partner

One senior partner embedded in your team, working with you directly from strategy to placement.

SaaS-focused

We know the newsletters, podcasts, and journalists that matter in your world, because it's the only world we work in.

10+ years of experience

A decade of helping B2B SaaS companies shape their story and grow.

Pricing

How much it costs

Digital PR

A senior partner embedded in your team, developing your category narrative and earning it coverage month after month.

  • ✓ Category narrative & PR strategy
  • ✓ Original research & data stories
  • ✓ Expert commentary in media & newsletters
  • ✓ Podcast guesting & interviews
  • ✓ Online reputation monitoring
  • ✓ Funding & product launch PR
Starting at
$7,500

per month, scaled by scope. Month to month, no long-term lock-in.

Get in touch →

"Oaza facilitated a positioning workshop that helped align the team and uncover a clear path forward. They helped us pressure test our positioning, who the product was really for, and what problem we should lead with."

Vitaly Motuz
Founder, LocalImpact

"Content and SEO were by far our top-performing channels, bringing in thousands of SaaS customers per year and contributing to millions in ARR added each year. Oaza was a key driver and contributor here."

Courtney Cavey
Marketing Lead, Hubstaff
FAQ

Frequently asked questions

What types of SaaS companies do you work with? +

B2B SaaS companies whose story is still being formed, because what gets said about you now shapes the category answer for years.

If you're earlier or later than that, get in touch anyway and we'll tell you honestly whether it's a fit.

What does digital PR actually include? +

Six things that work together: developing your category narrative and PR strategy, original research and data stories, expert commentary in media and newsletters, podcast interviews, online reputation monitoring, and PR for funding rounds and product launches.

The narrative comes first; everything else exists to get it repeated across your market.

How is this different from hiring a traditional PR agency? +

The work starts with your story. We develop your category narrative first, then pitch, because coverage carries whatever story exists.

And you work with one senior partner embedded in your team, start to finish.

Can you guarantee coverage? +

No, and nobody honest can. Editors are people. What we control is the quality of the story, the relevance of who we pitch, and the consistency of the work.

What we show you is the results as they accrue: placements, mentions, and how the answers about your category change over time.

How do you measure results? +

We track placements weighted by relevance to your buyers, mentions across your category, movement in what AI tools say about you, and the inbound and pipeline signals we can honestly tie to the work.

Where attribution is partial, we say so.

How do we get started? +

Get in touch and we'll set up a call. We'll ask about your company, your market, and what you want to be known for, and we'll tell you plainly whether and how we can help.

Engagements run month to month.

Let's talk

Book a call to learn how we can help you show up where your buyers are looking.

Get in touch →